"Because everyone deserves to eat something other than instant noodles, mate."
Helping chaos goblins learn to feed themselves without going broke or burning down their rental.
We built this because we were tired of ordering UberEats and eating cereal for dinner. If you're reading this, you're probably in the same boat. Let's fix it together.
It started with a simple question: "Why is cooking so hard when you're broke, busy, and have the attention span of a goldfish?" Existing recipe apps assumed you had time, money, and a fully stocked pantry. We didn't. So we built something for us — and for you.
Feed Yo'self isn't about becoming a master chef. It's about surviving (and maybe even thriving) without relying on delivery apps or eating sad sandwiches every day. We use AI to generate real food, real benefits, and instructions that don't make your brain melt.
Cereal for dinner? Been there. Ordering UberEats for the third time this week? We get it. No shame, only solutions.
No pretentious cooking advice. No fancy ingredients you can't pronounce. Just real recipes that work for real people.
We built this for people on a budget. Every recipe considers your wallet, because rent is expensive enough already.
ADHD? Terrible at planning? Executive dysfunction got you ordering takeout again? You're our people. We got you.
We're a small team of non-professional chefs based in Australia who somehow managed to build a cooking app.
We're not nutritionists. We're just regular people who got really tired of being hungry and broke. Our team includes developers, designers, and recipe testers (aka people who volunteered to try our AI-generated recipes and provide brutally honest feedback). We're based in Australia, but we're building for anyone, anywhere, who's ever stared into an empty fridge and wondered what the hell to make for dinner.
Whether you're a student surviving on ramen or a young professional trying to adult, we're glad you're here.